KALARIA OBASI
EXPERIENCE DESIGNER
MY DESIGN PROCESS
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RESEARCH & DEFINE
It all starts with gathering data & insights to define the objectives, user journey and personas
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DESIGN
Next, I ideate design solutions that align with business objectives, meet user needs and solve challenging problems
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REFINE
The last step? Conduct user tests to continually refine and optimize the design solution
MY WORK
LINKEDIN RETargeting CAMPAIGN
A DESIGN SOLUTION FOR RE-TARGETING BOTTOM OF FUNNEL USERS
Bonobos Critters
A DESIGN SOLUTION FOR BLENDING STORYTELLING, CONTENT & COMMERCE